Training program
Developing brand representations in Africa
Building a solid brand representation in Africa doesn't happen by chance. This training teaches you how to select, structure and manage a network of reliable representatives, to establish your brand durably across the continent.
3 weeks Online, live sessions Intermediate to advanced
Who it's for
Companies and brands looking to structure or professionalize their commercial representation network in Africa.
What you'll get
- A reliable method for selecting your representatives
- A contractual framework that protects your brand
- Tools to manage and animate your network
- A strategy to protect your intellectual property
Program outline
- Selecting and contracting with representatives
- Structuring a distribution network
- Managing and motivating local partners
- Protecting your brand and commercial agreements
Ready to get started?
Two ways to begin: follow the training at your own pace, or get personalized support from a consultant.
Enroll in this training
Share your details and a training advisor will contact you to finalize your enrollment.